Paragon Software is excited to share the news that the Paragon Channel Partner Program was awarded the highest rating in Computer Reseller News’ (CRN’s) 2012 Partner Program Guide. Spotlighted on CRN’s Web site, “The 5-Star Partner Program rating recognizes the elite subset of Partner Program Guide vendors that give solution providers the best partnering elements in their channel programs. The 5-Star Partner Program Guide is assembled by UBM Channel Research using a methodology it developed for assessing information provided in vendors’ PPG applications.” Specifically, CRN editors evaluated submissions based on objective data such as “vendor investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.”
The guide provides useful information that IT service companies need to evaluate current and prospective IT vendors. Participating vendors were required to submit detailed information about all aspects of their partner programs. According to Rick Whiting’s 2012 Partner Programs Guide: Star Turn report, “UBM Channel Research crunched the numbers and designated some programs as 5-Star Partner Programs.
The 5-Star Partner Program rating recognizes the elite subset of Partner Program Guide vendors that give solution providers the best partnering elements in their channel programs. The 5-Star rating is bestowed on programs whose overall rating is among the elite segmented by company size: enterprise (annual revenue of more than $1 billion), midsize (revenue between $100 million and $1 billion), small (revenue less than $100 million) and emerging companies (founded in 2006 or later).”
“Paragon has always embraced the indirect sales model,” explains Daniel Eickhoff, Director of Channel Sales for Paragon Software. “From the founding of the company, our sales, marketing and support organizations have been focused exclusively on satisfying the needs of the channel.”
In 2011 strong revenue and profit growth allowed Paragon to make significant investments in strategic demand and lead generation initiatives to fuel the channel, while at the same time expanding its team of first-class channel managers to service Paragon’s growing partner-base. “As a result, our existing partners were able to increase their Paragon revenue by an average of 25 percent, with many of our top partners growing by more than 50 percent,” said Eickhoff.
To learn more about CRN’s evaluation of Paragon’s Channel Partner Program visit Paragon’s listing in CRN. To see CRN’s evaluation of Daniel Eickhoff’s contribution to Paragon’s channel program, visit CRN’s 2012 Channel Chief Listing.